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Molly Watters

Head of Marketing

Molly heads up our Marketing function, ensuring Hallam thrives in a B2B space.

Molly Watters
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After six years in our Paid Media team, leading on some of our biggest clients’ advertising and campaign strategies, Molly took the leap into Marketing and heads up our Marketing function at Hallam. Molly spins many plates and works with every single Hallamer to ensure our own marketing is a success.

Whether that’s working on campaigns and thought leadership or running events or steering the Hallam brand, no two days look the same. With a background in Paid Media, Molly loves a multi-channel approach and thorough budget-management to ensure we stay on top of our game and hit internal targets. Molly works within the Growth team, strengthening the bond between sales and marketing.

Molly graduated from the University of Nottingham in 2017 with a BA in English and French. When she’s not at work, she can be found planning her next trip away!

Latest posts by Molly

SEO

How to win AI search visibility beyond traditional SEO

Beyond SEO: Learn how to optimise for AI search tools, maintain brand consistency and capture high-intent B2B leads in 2026.

B2B

Hallam wins Best Large B2B Agency

Hallam wins Best Large B2B Agency & Best Culture Transformation at the UK Agency Awards. Learn about the stories, campaigns…

Digital PR

Why Digital PR is crucial for AI citations and visibility

Discover why Digital PR is key to securing AI citations in ChatGPT, Gemini, and Google AI Overviews, and how to…

Google

Inside the Hallam x Google AI Summit: What marketers need to know about the future of search

Highlights from the Hallam x Google AI Summit on AI search, brand visibility and the future of B2B marketing.

News

Hallam shortlisted for eight awards this autumn

From AI innovation to B2B campaigns, Hallam is shortlisted for eight industry awards this autumn.

News

How I spent my Hallam internship

From Figma designs to Claude AI workflows, explore Fred's journey as an intern at Hallam - covering agency culture, key…

B2B

Better B2B South is coming to London

Better B2B South: our flagship B2B marketing event returns to London on 15th September 2026

Social Media

1 in 5 top TikTok videos in life-impacting industries are now AI-generated

A new report from Hallam reveals that one in five top TikTok videos in critical areas like health, finance, and…

Digital Strategy

What we’ve achieved in a year since repositioning as a B2B specialist

A year ago, Hallam took pivoted to a strict B2B focus. Here is what we achieved, from major commercial growth…

AI and Machine Learning

We’re European Search Award winners 2026

We have taken home the title for Best Use of LLM Adoption and Integration at the European Search Awards 2026.…

News

Winning in the B2B Space: Welcoming Millpledge, Ecology Group and DataIQ

Meet the latest additions to our B2B portfolio. Explore the unique value propositions of Millpledge, Ecology and DataIQ as Hallam…

eBooks + Downloadable Content

Hallam’s B2B Marketing Benchmark Report 2026

Is your B2B strategy keeping up with 2026? Explore the Hallam B2B Marketing Benchmark Report to discover why 44% of…

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