Insights
The latest Marketing news, opinions and resources from the experts at Hallam. Interested in our expertise? Read our case studies or get in touch today.
Website legal requirements: laws and regulations in the UK (2018)
Your business website is required to comply with current legislation or pay the consequences. Here's a checklist of 7 legal…
How to write killer marketing emails
Have you lost your email marketing spark? Email may not appear to be new and exciting, but it certainly has…
Hallam agency founder named one of the most inspirational leaders in marketing
Hallam Internet's CEO and Founder Susan Hallam MBE was yesterday named one of the ten most inspirational independent agency leaders…
Anatomy of a great ecommerce product page
Improve the performance of your ecommerce product pages with these eight top tips.
Using custom affinity audiences to increase your market reach
With the ability to reach over 90% of internet users across more than 2 million websites, it’s no wonder the…
What is digital marketing transformation?
Are you ready to transform your marketing function to adapt to rising digital consumption? Here are the 5 steps your…
How to measure content effectiveness: a Google Analytics dashboard
Download your free copy of this Google Analytics Dashboard which will help you to measure how well your content marketing…
Google Premier Partners Awards 2018
Team Hallam has been short-listed for two Google Premier Partners Awards, demonstrating excellence in Google Shopping and Display innovation.
Social media influencers: three great research tools
Who is really a social media influencer in your sector? Here are three tools to discover who you need to…
How Love Island is shaping digital-first television
Much has been said about the shows secret to success amongst the 16-34 audience, but how exactly has Love Island's…
Four types of content marketing that were made for the fashion industry
Content marketing is a great way to build brand awareness and generate links to your website. For fashion brands in…
Introducing ‘In-Market’ for Search and ‘Life Events’ Targeting
Interests and lifestyle targeting on platforms such as Facebook and LinkedIn have previously trumped that available on Google AdWords, or…
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