Insights

The latest Marketing news, opinions and resources from the experts at Hallam. Interested in our expertise? Read our case studies or get in touch today.

Google Attribution Google Analytics Update

Web Design + Development

9 steps for planning a new website

Planning a new website? Here are nine steps to follow that will ensure your new website delivers effectively for your…

Digital Strategy

Trendspotting: September 2022

Paid Search (PPC)

How to boost authentic ad engagement: our top takeaways from our webinar with click-fraud experts, Lunio

Social Media

Optimising your LinkedIn profile for performance and engagement

Make sure you stand out from the crowd with an All-Star LinkedIn profile. Here, we'll show you how.

Advertising

We’re Google Ads Premier Partner Awards finalists!

Analytics

Where is the bounce rate in GA4?

News

August: your marketing trends report

CSR

We’re officially B Corp™ certified

CSR

Work from anywhere: an insight into our Future of Work policy

Content Marketing

How digital PR helps with SEO and why it’s so important

computer screen displaying text that says designers should always keep their users in mind

Web Design + Development

How to improve website accessibility

Are you looking for a starting point into the vast discipline of accessibility? We'll delve into real practices and tools…

eBooks + Downloadable Content

July: our latest marketing trends report

Insights

Let’s thrive together.