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Digital Strategy

January 2024: digital trends report

As we emerge from the cheesy, chocolate-y, Baileys-filled haze of Christmas time, we’re returning to our desks with a bit…

Digital Strategy

Ask the experts: 24 words for 2024 trends

We know, we get it; these days, you can’t step foot into a new year without a million ‘new year,…

Branding

Brand trends for 2024

In a year where fast-food chicken retailers have released nail polish and fragrances, and a billionaire torpedoed a globally-recognised brand…

Web Design + Development

The importance of storytelling through digital experience design

In a world where new digital experiences are constantly being created, we often find ourselves inundated with information, products, and…

Digital Strategy

Three things every company needs to grow

Marketers continue to face complex challenges as they plan for the upcoming year; high inflation continues to persist and budgets…

Digital Strategy

November 2023: digital trends

Consumer confidence has dropped further across all five points in October, despite expectations for a slight improvement. With the cost…

Social Media

Our takeaways from LinkedIn’s Executive Circle Conference

Last week, we attended LinkedIn’s Executive Circle Conference, where we heard from leaders at LinkedIn who provided insights into what…

Digital Strategy

Revisiting segmentation and targeting

Marketing leaders today are being asked to deliver ambitious outcomes for their companies in complex and volatile business environments. The…

eBooks + Downloadable Content

September 2023: Digital Trends report

Looking out the window, it’s clear that summer is coming to an end, and with so much change coming our…

Ecommerce

Everything we learned from Google’s “Prepare for Peak” webinar

The peak season holds immense importance for ecommerce businesses, serving as a crucial period to maximise sales and gain a…

Digital Strategy

Key messaging frameworks: an essential tool for brand strategists

I’m a strategist, so my obsession with frameworks and models comes naturally.  One that I’m finding incredibly useful right now…

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