Latest posts by Alex
2025 B2B trends from LinkedIn and the B2B Institute
Learn how to challenge behaviours that we see in B2B, and to empower brands to provide a commercial advantage in…
Meta Agency Summit, September 2024
I joined Hallam in 2021 as the Paid Social Lead, and was tasked with developing and expanding the agency’s offering…
Can you use Meta for effective B2B paid advertising?
It’s no surprise to anyone that Meta is a powerhouse social media platform. Boasting over 3 billion monthly active users…
More often than not, the success of your paid social campaigns relies on the quality and effectiveness of your creatives.…
Understanding the benefits of paid social media advertising for international B2B marketing
Typically, B2B organisations neglect paid social media advertising as it can sometimes be regarded as an upper funnel channel or…
Where should I be investing my social budget in 2023?
The new Rival IQ benchmarking report, that’s been eagerly anticipated by those working in social media, has officially been published.…
LinkedIn advertising: tips, costs and how it works
If you want to reach more business owners and decision makers, then LinkedIn Advertising may be a highly cost-effective method…
Let’s thrive together.
Contact us and we’ll set up a video call to discuss your requirements in detail.
We’re just a message away.