Latest posts by Jack
The Good, The Bad & The Ugly of Competitor Brand Bidding
It's a bit of a game - competing against other brands for the customers after similar products can feel a…
Google Ads: Digital Sales Tax expands to four more countries
New fees for any advertisers targeting the UK, Austria or Turkey with their Google Ads.
Google Ads Call Tracking – What, How and Why?
All kinds of leads are valuable, but its important to track them. Phone calls can get easily lost but Google…
A beginner’s guide to Google Ads display advertising
The Google Display Network is the largest contextual advertising network available on the Internet today. Learn how you can place…
How to use remarketing lists for search ads to drive leads and sales
Ensuring potential customers see the perfect copy tailored to them can take a Google Ads campaign to the next level.…
Researching negative keywords in Google Adwords
Negative keywords are the crux of any solid search network strategy. They’ll prevent your ads from showing for irrelevant terms…
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